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Apple wants to know why and how often people use their Vision Pro - 9to5Mac

By Chance Miller

Apple wants to know why and how often people use their Vision Pro - 9to5Mac

Apple Vision Pro has been available for just over seven months, and Apple is starting to ramp up its market research among customers. The company is sending surveys to early Vision Pro adopters inviting them to share their experiences with things like comfort, use cases, and much more.

Apple's survey guides users through a series of questions about their thoughts on Apple Vision Pro and the broader Apple ecosystem. Here are some of the questions asked by the survey:

Apple also asks users what features they planned to use when they first bought Vision Pro, and whether they still use those features today. There are also multiple questions about satisfaction across different categories, including:

Apple also asks users about which accessories they use with Apple Vision Pro, ranging from third-party headbands to cases and battery belt clips. There's also a question that asks users about other technology products they use in their lives outside of the Apple ecosystem - including other AR/VR products such as Meta Quest headsets.

Apple regularly sends surveys like this to customers to gauge feedback and data on new product releases. This time around, the questioning is a touch more interesting given that Apple Vision Pro is a first-generation product and Apple's foray into a brand new industry.

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